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Here’s Why You Need a Small Business Coach
Most small business owners desperately need the help of business coaches, whether it’s to help them survive downturns, or to enable them maximize their productivity and profitability… Read the full...
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Do You Need a Home Office or Separate Office for your Small Business?
Will you work better in a home office? Read the full article at: smallbiztrends.com Fractional CMO
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A 7 Step Marketing Process All Startups & Beginners Should Follow – Infographic
Are you in the process of starting a new business? Looking to implement a marketing strategy for the first time? Read the full article at: blog.red-website-design.co.uk Remote CMO
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The Future of Marketing: 40+ Stats to Underline the Importance of Video...
Are you considering your marketing plan of attack for the next 12 months? Want to know why video should play a big part of your content marketing strategy? Read the full article at:...
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How to Give Your Content CPR
My guest for this week’s episode of the Duct Tape Marketing Podcast is Laura Belgray. We discuss all things content and what it takes to drives sales. Read the full article at: ducttapemarketing.com...
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A Small Business Guide to Google My Business
Your business should be on Google My Business: a very useful free digital marketing tool that the data-chomping corporation has provided, for free, for five years.However, Google My Business has...
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10 Social Media Influencers to Get Inspired by in 2019 | MarTech Advisor
Influencer marketing is here to stay. But, which influencers inspire the marketers? Let’s find out with our favorite list of social media influencers. Read the full article at: www.martechadvisor.com...
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CMOs Spend More on Technology Than Talent
Martech spend rises to nearly one-third of budgets as marketers look to test, embed and scale technology across the enterprise. Read the full article at: www.gartner.com Remote CMO
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Revenue Operations and the CMO: Game Changer or Game Over?
Revenue operations makes alignment easier by defining a clear set of accountabilities and actions, then formalizing the elements that expand the potential for alignment to succeed. But many marketing...
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A Framework for Change | Oracle Marketing Cloud
Makers of Modern Marketing: Kelvin GeeThis installment of the Makers of Modern Marketing series findsus across from Senior Director of Modern Marketing… Read the full article at: blogs.oracle.com...
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How Can Retailers Make The Most Of The Tough Trading Environment? – IMRG
Are there any tactics which can be implemented to encourage shopper traffic at a time where shoppers are being a little more frugal? Read the full article at: www.imrg.org Chief Marketing Officer
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Location data 101: A primer for marketers
Understand how location data can be used for efficient, effective and responsible marketing…. Read the full article at: marketingland.com Remote Chief Marketing Officer
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How to Translate Your Brand’s Visual Identity From Digital to Real Life
Take these three steps when bringing your brand into the physical realm, and you’ll have a better shot at capturing and holding your audience’s attention. Read the full article at:...
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The Future Of Retail: From Store To Stage
Did you know that 90 former Toys R Us big-box stores are now Urban Air Adventure Parks? Here at Forrester, we’ve been anticipating that retail, entertainment, and hospitality would ultimately merge....
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Tamara Kitic Yarovoy Explains Advanced Account-Based Marketing for B2B
Meltwater’s Senior Digital Marketing Manager Tamara Kitic Yaravoy discusses how account-based marketing works. Read the full article at: ignitevisibility.com Chief Marketing Officer
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Human x corporate performance management: relations and differences
How human performance management significantly impacts the management of corporate performance in organizations. Read the full article at: www.softexpert.com Part time CMO
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56 Incredible Women in Tech Influencers You Need To Know
We wanted to recognise the incredible work women in tech do day-in-day-out. We’ve put together this list of 56 women you need to know about if you’re looking to work with female tech influencers. Read...
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Instagram confirms it is testing increased ad loads in Stories
The company reports it is experimenting with running back-to-back Story ads from different advertisers…. Read the full article at: marketingland.com Remote Chief Marketing Officer
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With rise of Amazon, shopper marketing is booming
The discipline, which used to be relegated to oft boring buys like end-caps and shelving, has gotten a new lease on life, thanks to the growth of Amazon and other online retail.In turn, agencies are...
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Council Post: Is Your Business Confusing Product Marketing And Content...
Effective B2B marketers understand the difference between these two fundamentally different types of marketing, what their purposes are and how to use them correctly. Read the full article at:...
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