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13 Methods For Maintaining Your Company Culture When Leadership Changes
Maintain A Feedback Loop There is no better way to get ahead of cultural shifts within the organization then maintaining a feedback loop from bottom to top. The impact of departing leaders is likely...
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14 Strategies For Ensuring Personal Biases Don’t Affect Your Business...
Isolate Facts From Personal Opinion One time-tested method is to isolate the relevant and specific facts from personal opinion. The most significant hurdle is to consciously put a barrier between...
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Social Engineering Attacks: Common Techniques & How to Prevent an Attack
@kshahwork Kamyar Shah is a small business advisor helping companies increase profitability and productivity, offering remote CMO and remote COO services. There are simply too many different ways to...
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13 Signs That You Should Walk Away From Your Startup Business
You’re Feeling Regret It is understood that entrepreneurship is inherently risky, and as the old adage goes, “A good business person knows when to fold.” That being said, from experience, feelings of...
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Lacking Experience For Your Dream Job? Address Skill Gaps In The Interview
Treat The Interview Like A Sales Meeting A job interview in its most basic form is a sales meeting. Your job as an applicant is to convince the buyer (that is, the employer) that you are the right...
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Overhauling Your Business Model? 15 Steps You Should Take To Begin The Process
Look At Your Historical Data Deciding if a particular model is working or is effective is not a matter of perspective, it is a matter of data. A company that has been in existence should have access...
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13 Signs Your Workplace Is Toxic Enough To Warrant Quitting
There Are Rational, Not Just Emotional, Reasons To Leave The first step in making such a determination is to establish your personal criteria. Evaluate based on how it makes you feel versus the...
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12 Ways To Get Out Of Your Head And Combat Entrepreneurial Loneliness
Change Up Your Routine It is no secret that daily routines are detrimental to long-term productivity. That being said, combating this particular issue is not complex: allow for change within the...
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13 Coaching Professionals Explain How To Ask For And Negotiate A Raise
Present The Theoretical ROI Among many other ways, I have seen work is to show your impact by calculating a theoretical ROI. Since most employees don’t have access to employer financial data, it may...
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Here’s How To Take Business Risks Responsibly, According To 12 Professional...
Start Small To Achieve Proof Of Concept Innovation, and even scaling a business, is inherently a risky proposition. One of the most time-tested ways of managing the risk is to start on a small scale...
View Article5 Key Concepts For Every Chief Operating Officer
There were lots of articles about how to succeed as a CEO or a CFO, but there was almost nothing about being a good COO. The responsibilities of th Read the full article at: www8.gsb.columbia.edu...
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In cybersecurity, it’s AI vs. AI: Will the good guys or the bad guys win?
In cybersecurity, it’s AI vs. AI: Will the good guys or the bad guys win?- SiliconANGLE… Read the full article at: siliconangle.com Chief Marketing Officer
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5 Reasons Hiring an Agency Should be Your Marketing Strategy
Outsourcing functions that aren’t core is a key to growth. Here are 5 reasons more business owners are making outsourcing their marketing strategy. Read the full article at: www.leadingresults.com...
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Firms are taking more marketing functions in-house. Here’s why
The Association of National Advertisers in the U.S. found that 78 percent of its members had some kind of in-house agency in 2018, versus 58 percent in 2013. Read the full article at: www.cnbc.com...
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MarTech Interview with Tara Ryan, Chief Marketing Officer, Swrve
The MarTech Interview Series with Swrve, Chief Marketing Officer, Tara Ryan is a fun Q&A style chat. It follows a two part format On Marketing Technology, and This Is How I Work. Read the full...
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See the 2019 Ad Age Honorees and Creativity Awards Finalists | Agency News –...
See the 2019 Ad Age Honorees and Creativity Awards Finalists | Agency News – Ad Age… Read the full article at: adage.com Remote Chief Marketing Officer
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Kelly Nelson
Kelly is the strategic marketing and communications professional, with a flair for creative solutions, developing strong brands, “wild ideas” and tackling tough situations.As the Chief Marketing...
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ABM Innovation Summit Preview: How AI Can Unleash ABM
Business buyers now expect more from B2B marketers than ever before. B2B marketers are well aware of this, and many are already offering personalized experiences to prospects. Still, with fixed...
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Top Digital Marketing Areas of Focus That Will Improve Your Online Business
What digital marketing areas of focus are your top priority? Are you following top marketing trends to discover the best marketing assets for concentration?Many digital marketing properties deserve...
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4 Trends Changing the Marketing Landscape in 2019 & Beyond – Infographic
Are you looking for ways to reach more potential customers? Want to know the trends that provide opportunities your competitors aren’t taking advantage of? Read the full article at:...
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